The West India House was built in 1617 as a meat hall and guardroom for the militia. In 1623, the building became headquarters of the West India Company where, in 1625, commanders ordered the construction of Fort Nieuw Amsterdam on the island of Manhattan, now known as the metropolis of New York.
New Amsterdam
On the busy Haarlemmerstraat, you step into a spacious cozy eatery consisting of lots of wooden, second-hand furniture made from an old-fashioned streetcar bench and a library cabinet at Nieuw Amsterdam. The cozy living room of the Haarlemmerbuurt serves as a restaurant and café, and is very popular among Amsterdam residents who like to eat a Mokum half-meat sandwich or ox sausage, grandma's ball or a bouncer there. In the evening, it's the right place for sole, snails, mussels, chicken with homemade fries and apple sauce, and French toast.
"In opening Nieuw Amsterdam, we wanted the look and feel of an Amsterdam pub with familiar restaurant-level Dutch dishes using ingredients from the neighborhood. Preferably from stores of the Haarlemmerstraat and Haarlemmerdijk."
Men's Founders
Entrepreneurs Teun Vermaas, Jorien Feijtes, Thomas Anderiesen, Pim Evers and Matan Schabracq and Tamir Schabracq have a knack for setting up successful catering businesses. Where the success story once started with the opening of Hannekes Boom on the Dijkgracht, the gentlemen are now owners of 13 catering businesses in Amsterdam. From Hannekes Boom to De Bloemenbar, Disco Dolly, Meneer Nieges, Claire, De Vergulden Eenhoorn, Brasserie Lolita, Nieuw Amsterdam and 5 branches of Cannibale Royale.